Category optimization
Category selection is one of the most consequential decisions on a profile. We research how comparable businesses are categorized and align your primary and secondary categories with what you truly offer.
Optimization
Google Business Profile Optimization
Most profiles are half-finished. We audit every element and improve completeness, accuracy and structure so your business presents itself clearly in relevant local searches.
- Full profile audit
- Primary and secondary categories
- Service and product setup
- Business description
- Photo and content strategy
- Attributes and hours
Services and products
We structure your service and product entries so your offering is explicit rather than implied, with descriptions written for real customers.
Content and photos
We plan a photo and update cadence that keeps the profile active and gives customers a clear sense of your business before they call.
Honest expectations
Optimization improves how completely and accurately you are represented. Rankings depend on many factors including relevance, prominence, proximity and your wider local SEO — and cannot be guaranteed.
Ready to build a stronger presence on Google?
Tell us about your business and we'll map out exactly what your Google Business Profile needs.